Introducing Our 2026 Vendor Co-Branded Marketing Program
- Homegirls Group
- 5 days ago
- 2 min read
At The Samantha Simmons Team, we believe real estate is about more than transactions, it’s about relationships, trust, and access to the right resources at the right time.
Our clients regularly ask us for recommendations: lenders, inspectors, contractors, wellness professionals, service providers, and more. We take that responsibility seriously, which is why we’re excited to introduce our 2026 Vendor Co-Branded Marketing Program. A strategic, year-long initiative designed to strengthen referral relationships while consistently delivering value to our community.
The Purpose of the Vendor Co-Branded Marketing Program
This program was created to do three important things:
Strengthen trusted referral relationships
Provide consistent, helpful content to our audience
Position The Samantha Simmons Team as a go-to connector and resource
Instead of one-off shoutouts or last-minute promotions, this initiative allows us to thoughtfully highlight professionals we genuinely trust in a way that feels intentional, educational, and valuable.
Program Overview
The 2026 Vendor Co-Branded Marketing Program is carefully structured to ensure consistency, quality, and impact throughout the year.
Program details include:
12 vetted vendor partners
1 featured vendor per month
1 primary promotional theme per vendor
Multi-channel distribution across:
Email marketing
Social media
Blog features
Light paid ads (when applicable)
Printed marketing collateral
All promotional assets are created and scheduled 30–60 days in advance, allowing for thoughtful messaging and professional execution.
Our Core Outcome
Each month, one vendor will be highlighted through a single, focused co-branded promotion designed to educate our audience while showcasing that partner’s expertise.
The goal is simple: one meaningful, well-planned feature per month that benefits our audience, supports our partners, and aligns naturally with homeownership, real estate, and lifestyle needs.
How We Manage the Program
To keep everything running smoothly, our admin team serves as the program manager for this initiative.
Responsibilities include:
Vendor outreach and follow-ups
Collecting all required assets and promotional details
Organizing materials in shared folders
Creating internal briefs for marketing execution
Ensuring everything is finalized before the promo month begins
This structure allows us to remain organized, consistent, and professional while keeping our focus where it belongs: serving our clients.
What This Means for Our Community
For our clients and followers, this program means:
Trusted recommendations you can rely on
Educational content that supports smarter homeownership decisions
Access to professionals aligned with our values
For our vendor partners, it means:
Strategic, planned exposure
Co-branding with a trusted real estate team
A true partnership built on consistency and collaboration
Looking Ahead
We’re excited to roll out this program in 2026 and share each month’s feature with intention and purpose. This initiative reflects our commitment to being more than a real estate team; we strive to be a resource, a connector, and a trusted voice in our community.
Stay tuned as we introduce our featured partners throughout the year and continue building meaningful connections together.
The Samantha Simmons Team | eXp Realty |
Realtors That Care
211 North Olive Street
Suite 103
Media, PA 19063
Tel. (267) 670-9886
eXp Realty Office: 888-397-7352
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